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Bundle: BUSN 4 (with Business CourseMate with eBook Printed Access Card), 4th + 4LTR Press Print Option

Bundle: BUSN 4 (with…,9781133073499
  • ISBN10: 1-133-07349-2

  • ISBN13: 978-1-133-07349-9

  • AUTHORS: Kelly/McGowen

Discover the vibrant energy and challenging excitement found in business today within the engaging and accessible pages of Kelly/McGowen’s BUSN4. Designed specifically for today’s learners, BUSN4 promises to keep the reader turning page after page with a streamlined, riveting design that presents all of the core Introduction to Business topics in only seventeen succinct chapters, including a unique chapter on Business Communications. Much more than just another textbook, BUSN4 directly connects today’s reader with what’s happening in business today and how it will affect them, whether they are a business major or have other plans. This fourth edition provides a more reader-focused, less linear, proven learning model, still all at a reader-friendly price. Written by long-time business instructors and developed with first-hand input from today’s students, the eye-catching presentation focuses on the business principles most important to the learner’s success with less reading, more visuals, and manageable chunks of information that ensure the reader understands the concepts on each page. Memorable examples from today relate the business topics to everyday life and career success. Numerous resources tightly integrated with the text, including, CoureMate, an interactive teaching and learning solution, and the latest news feeds, help sharpen business, study, and communication skills while keeping readers motivated and excited about business today.

Additional versions of this text's ISBN numbers

  • ISBN10: 1133073492

  • ISBN13: 9781133073499

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Purchase Options

Purchase Options

Bundles are a complete learning solution, offering materials designed to extend learning beyond what can be contained in a textbook alone. They include the text packaged with a print or digital study tool (in some cases both) at a discount.

Bundles are a complete learning solution, offering materials designed to extend learning beyond what can be contained in a textbook alone. They include the text packaged with a print or digital study tool (in some cases both) at a discount.

Bundle - Summary

$60.95

  • BUSN 4 (with Business CourseMate with eBook Printed Access Card)

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