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AUTHORS: Brigham/Ehrhardt - ©2011
Gain an understanding of the financial theory that is essential for developing and implementing effective financial strategies in business today. Brigham/Ehrhardt’s leading FINANCIAL MANAGEMENT: THEORY AND PRACTICE, 13E is the only text that strikes a perfect balance between solid financial theory and practical applications. You develop a strong working knowledge of today’s financial environment as this edition examines recent financial crises; the global economic crisis; and role of finance in the world, business, and your personal life. The book’s relevant and understandable presentation, numerous examples and emphasis on using Excel spreadsheets prepare you to make sound financial decisions and maximize the value of a firm. Integrated practice using Thomson ONE-Business School Edition gives you hands-on experience with the same research tool Wall Street professionals use daily. From the fundamentals to specific advanced techniques, this text serves as a valuable financial reference tool you will rely upon again and again throughout your academic and business career.
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