Print version includes CourseMate, Interactive Video Activities, InfoTrac® 1-Semester Printed Access Card
AUTHORS: West/Turner - ©2012
West and Turner's IPC empowers you by providing both the knowledge and practical skills you need to be effective communicators in today's rapidly changing and technologically advanced society. An innovative theory-skill framework, integrated in every chapter, uniquely combines theory and practice, eliminating the perceived division between them while clarifying their fundamental interconnections. The text powerfully supports skill development; rather than "telling" you how to communicate, the authors provide a "toolbox" of key skills pertaining to each theory so you can actively choose and experiment with strategies appropriate for a given situation. Filled with realistic examples and scenarios that reflect the diversity and interactions of today's students, IPC makes clear connections between theory, skills, and the life situations we all encounter on a daily basis.
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