AUTHORS: Gitman/Joehnk/Billingsley - ©2011
In the midst of today’s shifting financial environment and fast-paced, changing lives, having a strong personal financial plan is more important than ever for success in life. The market-leading PERSONAL FINANCIAL PLANNING, 12E equips you with the tools and techniques you need to better understand, define, and achieve your financial goals. The book follows a life-cycle approach that prepares you to make financial plans and decisions about assets, credit, insurance, investment, and retirement as you progress through life. The latest updates throughout this edition reflect the most recent financial developments and research -- from new tax laws to the impact of the recent global financial crisis. Written in a conversational style with a new, inviting design, this edition reinforces solid financial principles with expert advice, helpful tools and examples of both financial successes and failures drawn from actual life. You learn how to effectively use technology for financial planning, including the Internet and financial planning software. The innovative CengageNOW online learning system helps with homework and achieving the grade you want. Put the power of personal financial success in your hands with PERSONAL FINANCIAL PLANNING, 12E.
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