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Management of Electr…, 9781111344375
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Management of Electronic and Digital Media, 5th Edition

  • ISBN10: 1-111-34437-X

    ISBN13: 978-1-111-34437-5

  • AUTHORS: Albarran, Alan B. - ©2013

MANAGEMENT OF ELECTRONIC AND DIGITAL MEDIA, 5th Edition, provides the most accurate and current information on the management techniques used in the electronic and digital media industry. Written clearly and concisely, this text covers the most important aspects for future managers in the broadcast, cable, radio, and new media (Web and mobile) industries.

Additional versions of this product's ISBNs

  • ISBN10: 111134437X

  • ISBN13: 9781111344375

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    eChapter 1: Managing Electronic and Digital Media