A new edition of this text is available here
AUTHORS: Mayo, Herbert B. - ©2011
Now you can fully understand today’s most important investment topics from a strong individual financial planner’s perspective with Mayo’s INVESTMENTS: AN INTRODUCTION, 10E. This edition provides an inviting, comprehensive approach to investments -- from the fundamentals you need for success on the CFP exam to more advanced skills for investing in today’s world. You’ll learn the keys to making solid, real investment decisions as you gain an overview of today’s most pertinent investment opportunities and challenges. An ongoing Financial Advisor’s Investment Case, Internet assignments, and expanded coverage of stock valuation ratios as well as stock repurchases and dividend payments emphasize how you can apply what you’re learning to daily decisions. You can even gain hands-on experience with the same financial analysis tool used on Wall Street with access to Thomson ONE-Business School Edition in each new text. CengageNOW for Finance online learning system helps you further maximize your study time to earn the grade you want. Prepare for investment success in this course and throughout your career with Mayo’s INVESTMENTS: AN INTRODUCTION, 10E.