AUTHORS: Dietz - ©2004
Milady’s The Clinical Esthetician: An Insider’s Guide to Succeeding in a Medical Office is a guide to working with and for a physician in a medical setting, while managing a skin care business. It offers in-depth methods for problem solving practical matters such as building a business plan, buying and selling products, dealing with office politics, applying tried and true treatments, and protocols, while increasing profit. Dietz depicts how a practitioner can become a liaison between the patient and doctor, offering a valuable service to the relationship, while building a prosperous business. In addition, topics such as office politics and rules and regulations are covered. Case studies are included, as well as chapters on handling difficult patients and situations.