AUTHORS: Pride/Hughes/Kapoor - ©2015
CengageNOW is an easy-to-use online resource that helps you study in less time to get the grade you want--now. With CengageNOW, you get an integrated eBook, a comprehensive database for research and up-to-date company and industry intelligence, PowerPoint® slides, videos, audio summaries, digital flashcards, games, eLectures, interactive decision-making scenarios, interactive exhibits, and more that make studying business more effective and convenient. This code also gives you access to LivePlan, a powerful interactive online tool that walks you step-by-step through building a business plan--a skill that will benefit you throughout your career. Step-by-step, the program literally "builds" the business plan from the ground up, helping you prepare for your future as an entrepreneur and a business leader.