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Bundle: Sales Management: Building Customer Relationships and Partnerships + Blackboard/WebCT Generic Student Printed Access Card

Bundle: Sales Manage…,9780324618488
  • AUTHORS: Hair/Anderson/Mehta/Babin - ©2009

  • ISBN10: 0-324-61848-4

  • ISBN13: 978-0-324-61848-8

Sales Management: Building Customer Relationships and Partnerships is designed to cover all of the basic topics in sales management while emphasizing customer loyalty, customer relationship management, and the effects of technology on the sales function. Because of advances in telecommunications technology, the traditional role of sales managers is evolving toward managing sales people across multiple channels that contact and service customers through a variety of methods. The text reflects current trends and is designed to prepare students for the additional management responsibilities they are likely to encounter in the real world.

Additional versions of this product's ISBNs

  • ISBN10: 0324618484

  • ISBN13: 9780324618488

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Bundles are a complete learning solution, offering materials designed to extend learning beyond what can be contained in a textbook alone. They include the text packaged with a print or digital study tool (in some cases both) at a discount.

Bundles are a complete learning solution, offering materials designed to extend learning beyond what can be contained in a textbook alone. They include the text packaged with a print or digital study tool (in some cases both) at a discount.

Bundles are a complete learning solution, offering materials designed to extend learning beyond what can be contained in a textbook alone. They include the text packaged with a print or digital study tool (in some cases both) at a discount.