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AUTHORS: McEachern, William A. - ©2006
Chances are you've had some of the experiences you'll read about in ECONOMICS: A CONTEMPORARY INTRODUCTION, many of which are used to introduce economic concepts and make economic theory more accessible and interesting. Unique Case Studies and numerous examples take advantage of what you already know about economics, building upon real-life situations. Because every person has a unique way of learning, the book includes the McEachern Xtra! CD (included with every new textbook) that gives you access to a robust set of additional online learning tools that address a variety of different learning styles. Plus, The Wall Street Journal is referred to throughout to help you learn to analyze the latest economic events as reported in the Journal.
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