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Business Marketing Management: B2B, 9th Edition

  • Hutt/Speh - ©2007
  • ISBN10: 0-324-31685-2
  • ISBN13: 978-0-324-31685-8
  • A new edition of this text is available here

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Managing Sales Leads: Turning Cold Prospects into Hot Customers, 1st Edition

  • Obermayer, James - ©2007
  • ISBN10: 0-324-20546-5
  • ISBN13: 978-0-324-20546-6
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The White Paper Marketing Handbook, 1st Edition

  • Bly, Robert W. - ©2006
  • ISBN10: 0-324-30082-4
  • ISBN13: 978-0-324-30082-6
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Services Marketing: Concepts, Strategies, & Cases, 3rd Edition

  • Hoffman/Bateson - ©2006
  • ISBN10: 0-324-31996-7
  • ISBN13: 978-0-324-31996-5
  • A new edition of this text is available here

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The New Global Brands: Managing Non-Government Organizations in the 21st Century, 1st Edition

  • Quelch/Laidler-Kylander - ©2006
  • ISBN10: 0-324-32023-X
  • ISBN13: 978-0-324-32023-7
  • Print$140.95
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Customer Message Management: Increasing Marketing’s Impact on Selling, 1st Edition

  • Riesterer/Emo - ©2006
  • ISBN10: 0-324-31316-0
  • ISBN13: 978-0-324-31316-1
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Internet Marketing: Foundations and Applications, 2nd Edition

  • Siegel, Carolyn F. - ©2006
  • ISBN10: 0-618-51999-8
  • ISBN13: 978-0-618-51999-6
  • Print$244.95
  • Rent$38.99
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Webcard for Siegel's Internet Marketing: Foundations and Applications

  • Siegel, Carolyn F. - ©2006
  • ISBN10: 0-618-52005-8
  • ISBN13: 978-0-618-52005-3
  • Digital$43.95
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Escaping the Black Hole: Minimizing the Damage from the Marketing-Sales Disconnect, 1st Edition

  • Schmonsees, Robert J. - ©2005
  • ISBN10: 0-324-30125-1
  • ISBN13: 978-0-324-30125-0
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Creating Do-It-Yourself Customers: How Great Customer Experiences Build Great Companies, 1st Edition

  • Honebein/Cammarano - ©2005
  • ISBN10: 0-324-31154-0
  • ISBN13: 978-0-324-31154-9
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Marketing Strategy, 3rd Edition

Print version includes InfoTrac® College Edition Printed Access Card

  • Ferrell/Hartline - ©2005
  • ISBN10: 0-324-20140-0
  • ISBN13: 978-0-324-20140-6
  • A new edition of this text is available here

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Trade Show & Event Marketing: Plan, Promote & Profit, 1st Edition

  • Stevens, Ruth - ©2005
  • ISBN10: 0-324-20624-0
  • ISBN13: 978-0-324-20624-1
  • Print$73.95
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The Case for B2B Branding: Pulling Away from the Business-to-Business Pack, 1st Edition

  • Lamons, Bob - ©2005
  • ISBN10: 0-324-39865-4
  • ISBN13: 978-0-324-39865-6
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Outsourcing the Sales Function: The Real Costs of Field Sales, 1st Edition

Print version includes EXCEL TEMPLATE

  • Anderson/Trinkle - ©2005
  • ISBN10: 0-324-20748-4
  • ISBN13: 978-0-324-20748-4
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Business Marketing Management: A Strategic View of Industrial and Organizational Markets, 8th Edition

  • Hutt/Speh - ©2004
  • ISBN10: 0-324-19043-3
  • ISBN13: 978-0-324-19043-4
  • A new edition of this text is available here

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Marketing Channels: A Management View, 7th Edition

  • Rosenbloom, Bert - ©2004
  • ISBN10: 0-324-18693-2
  • ISBN13: 978-0-324-18693-2
  • A new edition of this text is available here

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Electronic Marketing: Integrating Electronic Resources into the Marketing Process, 2nd Edition

  • Reedy/Schullo - ©2004
  • ISBN10: 0-324-17595-7
  • ISBN13: 978-0-324-17595-0
  • Print$238.95
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Essentials of Services Marketing: Concepts, Strategies and Cases, 2nd Edition

  • Hoffman/Bateson - ©2002
  • ISBN10: 0-03-028892-4
  • ISBN13: 978-0-03-028892-0
  • A new edition of this text is available here

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Principles of Internet Marketing, 1st Edition

  • Hanson, Ward - ©2000
  • ISBN10: 0-538-87573-9
  • ISBN13: 978-0-538-87573-8
  • A new edition of this text is available here

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SELL 4, 4th Edition

Print version includes CourseMate Printed Access Card

  • Ingram/LaForge/Avila/Schwepker/Williams - ©2015
  • ISBN10: 1-285-16472-5
  • ISBN13: 978-1-285-16472-4
  • Print$79.95
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ePack: SELL 4 (with CourseMate Printed Access Card) + MindLink for CourseMate Instant Access

  • Ingram/LaForge/Avila/Schwepker/Williams - ©2015
  • ISBN10: 1-305-61094-6
  • ISBN13: 978-1-305-61094-1
  • Bundles$151.95
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Retailing, 8th Edition

  • Print$366.95
  • Rent$58.49
  • eBook$109.99
  • eChaptersea. $14.49
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Bundle: Retailing, 8th + CourseMate with Career Transitions 2.0 Printed Access Card

  • Dunne/Lusch/Carver - ©2014
  • ISBN10: 1-285-72007-5
  • ISBN13: 978-1-285-72007-4
  • Bundles$379.95
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ePack: Retailing, 8th + MindLink for CourseMate Instant Access

  • Dunne/Lusch/Carver - ©2014
  • ISBN10: 1-305-61828-9
  • ISBN13: 978-1-305-61828-2
  • Bundles$379.95
  • Rent$145.49
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ePack: Retailing, 8th + CourseMate with Career Transitions 2.0 Instant Access

  • Dunne/Lusch/Carver - ©2014
  • ISBN10: 1-285-93108-4
  • ISBN13: 978-1-285-93108-1
  • Bundles$379.95
  • Rent$232.99
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Bundle: Retailing, 8th + 21st Century Business: Customer Service, Student Edition, 2nd

  • Dunne/Lusch/Carver - ©2014
  • ISBN10: 1-133-54768-0
  • ISBN13: 978-1-133-54768-6
  • Bundles$393.95
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  • Digital$256.00
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Flash Cards, 1 term (6 months) Instant Access for Dunne/Lusch/Carver’s Retailing, 8th Edition

  • Dunne/Lusch/Carver - ©2014
  • ISBN10: 1-305-21075-1
  • ISBN13: 978-1-305-21075-2
  • Digital$4.00
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General MindLink for CourseMate, 1 term (6 months) Instant Access for Dunne/Lusch/Carver’s Retailing, 8th Edition

  • Dunne/Lusch/Carver - ©2014
  • ISBN10: 1-285-75490-5
  • ISBN13: 978-1-285-75490-1
  • Digital$256.00

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