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Advertising and Integrated Brand Promotion, 7th Edition

Print version includes CourseMate with Ad Age Printed Access Card

  • O’Guinn/Allen/Semenik/Close Scheinbaum - ©2015
  • ISBN10: 1-285-18781-4
  • ISBN13: 978-1-285-18781-5
  • Print$252.95
  • Rent$179.49
  • eBook$77.59
  • eChaptersea. $10.99
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Advertising Campaign Strategy: A Guide to Marketing Communication Plans, 5th Edition

  • Parente/Strausbaugh-Hutchinson - ©2015
  • ISBN10: 1-133-43480-0
  • ISBN13: 978-1-133-43480-1
  • Print$270.95
  • Rent$75.49
  • eBook$134.99
  • eChaptersea. $14.99
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  • Bundles$265.95
  • Rent$126.49
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ePack: Advertising and Integrated Brand Promotion (with CourseMate with Ad Age Printed Access Card), 7th + MindTap® Marketing Instant Access

  • O’Guinn/Allen/Semenik/Close Scheinbaum - ©2015
  • ISBN10: 1-305-60933-6
  • ISBN13: 978-1-305-60933-4
  • Bundles$265.95
  • Rent$126.49
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CourseMate, 1 term (6 months) Instant Access for O’Guinn/Allen/Semenik/Close’s Advertising and Integrated Brand Promotion, 7th Edition

  • O’Guinn/Allen/Semenik/Close Scheinbaum - ©2015
  • ISBN10: 1-305-10441-2
  • ISBN13: 978-1-305-10441-9
  • CourseMate$170.00
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MindTap® Marketing, 1 term (6 months) Instant Access for O’Guinn/Allen/Semenik/Close’s Advertising and Integrated Brand Promotion, 7th Edition

  • O’Guinn/Allen/Semenik/Close Scheinbaum - ©2015
  • ISBN10: 1-285-77841-3
  • ISBN13: 978-1-285-77841-9
  • MindTap$99.00
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PROMO2, 2nd Edition

Print version includes CourseMate Printed Access Card

  • O’Guinn/Allen/Semenik - ©2013
  • ISBN10: 1-133-62617-3
  • ISBN13: 978-1-133-62617-6
  • Print$74.95
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Advertising and Sales Promotion, 1st Edition

  • Kaser, Ken - ©2013
  • ISBN10: 1-111-57323-9
  • ISBN13: 978-1-111-57323-2
  • Print$87.95
  • eBook$21.49
  • eChaptersea. $3.49
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Advertising Promotion and Other Aspects of Integrated Marketing Communications, 9th Edition

  • Shimp/Shimp/Andrews - ©2013
  • ISBN10: 1-111-58021-9
  • ISBN13: 978-1-111-58021-6
  • Print$355.95
  • Rent$56.49
  • eBook$106.49
  • eChaptersea. $8.49
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Supply Chain Management: A Logistics Perspective, 9th Edition

  • Coyle/Langley/Langley/Novack/Gibson - ©2013
  • ISBN10: 0-538-47918-3
  • ISBN13: 978-0-538-47918-9
  • Print$316.95
  • eBook$94.99
  • eChaptersea. $13.99
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Print Option: PROMO2 (with Marketing CourseMate with eBook Printed Access Card)

  • O’Guinn/Allen/Semenik - ©2013
  • ISBN10: 1-133-85210-6
  • ISBN13: 978-1-133-85210-0
  • Bundles$75.95
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Bundle: PROMO2 (with Marketing CourseMate with eBook Printed Access Card), 2nd + Ad Age on Campus Printed Access Card

  • O’Guinn/Allen/Semenik - ©2013
  • ISBN10: 1-285-14961-0
  • ISBN13: 978-1-285-14961-5
  • Bundles$95.95
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General MindLink for CourseMate, 1 term (6 months) Instant Access for O’Guinn/Allen/Semenik’s PROMO2, 2nd Edition

  • O’Guinn/Allen/Semenik - ©2013
  • ISBN10: 1-285-31129-9
  • ISBN13: 978-1-285-31129-6
  • Digital$79.95
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Blackboard MindLink for CourseMate, 1 term (6 months) Instant Access for O’Guinn/Allen/Semenik’s PROMO2, 2nd Edition

  • O’Guinn/Allen/Semenik - ©2013
  • ISBN10: 1-285-31151-5
  • ISBN13: 978-1-285-31151-7
  • Digital$79.95
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General MindLink for CourseMate, 1 term (6 months) Instant Access for O’Guinn/Allen/Semenik’s PROMO2, 2nd Edition

  • O’Guinn/Allen/Semenik - ©2013
  • ISBN10: 1-285-27689-2
  • ISBN13: 978-1-285-27689-2
  • Digital$74.95
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  • Digital$79.95
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90 Days to Success as a Small Business Owner, 1st Edition

  • Thomsen, Barry - ©2012
  • ISBN10: 1-4354-5926-1
  • ISBN13: 978-1-4354-5926-7
  • Print$19.99
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Bundle: Advertising and Integrated Brand Promotion, 6th + WebTutor™ on Blackboard® Printed Access Card

  • O’Guinn/Allen/Semenik - ©2012
  • ISBN10: 1-133-16257-6
  • ISBN13: 978-1-133-16257-5
  • Bundles$350.95
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Bundle: Advertising and Integrated Brand Promotion, 6th + Printed Access Card

  • O’Guinn/Allen/Semenik - ©2012
  • ISBN10: 1-133-15019-5
  • ISBN13: 978-1-133-15019-0
  • Bundles$356.95
  • Rent$137.99
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PROMO, 1st Edition

Print version includes Marketing CourseMate with eBook Printed Access Card

  • O’Guinn/Allen/Semenik - ©2011
  • ISBN10: 1-111-82611-0
  • ISBN13: 978-1-111-82611-6
  • Print$69.95
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Transportation: A Supply Chain Perspective, 7th Edition

  • Coyle/Novack/Gibson/Bardi/Bardi - ©2011
  • ISBN10: 0-324-78919-X
  • ISBN13: 978-0-324-78919-5
  • Print$356.95
  • Rent$56.99
  • eBook$106.99
  • eChaptersea. $12.49
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90 Days to Success Marketing and Advertising Your Small Business, 1st Edition

  • Hoxie - ©2011
  • ISBN10: 1-4354-5828-1
  • ISBN13: 978-1-4354-5828-4
  • Print$19.99
  • eBook$13.99

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