Print version includes Thomson ONE - Business School Edition 6-Month Printed Access Card and Stock-Trak Coupon
AUTHORS: Mayo, Herbert B. - ©2014
From the perspective of an individual financial planner, you can fully understand today’s most important investment topics with Mayo’s INVESTMENTS: AN INTRODUCTION, 11E. This edition provides an inviting, comprehensive approach to investments--from the fundamentals you need for success on the CFP® exam to more advanced skills for investing today. You’ll learn the key points to making solid investment decisions as you gain an overview of today’s most pertinent investment opportunities and challenges. An ongoing Financial Advisor’s Investment Case, Internet assignments, and expanded coverage of stock valuation ratios as well as stock repurchases and dividend payments emphasize how you can apply what you’re learning to daily decisions. You even gain hands-on experience with the same financial analysis tool used on Wall Street with access to Thomson ONE-Business School Edition in each new text. Prepare for investment success in this course and throughout your career with Mayo’s INVESTMENTS: AN INTRODUCTION, 11E. Available with InfoTrac® Student Collections http://gocengage.com/infotrac.