Main Content for Cengage Brain Product Section

New book. Ships in 3-5 days.

Free 14 day eBook available with this title.

Paperback version of the text. New book. Ships in 3-5 days.

Free 14 day eBook available with this title.

Loose leaf version of the text. New book. Ships in 3-5 days.

Free 14 day eBook not available with this title.

Bundles are a complete learning solution, offering materials designed to extend learning beyond what can be contained in a textbook alone. They include the text packaged with a print or digital study tool (in some cases both) at a discount.

Free 14 day eBook available with this title.

New book. $3.99 shipping. Ships in 3-5 days. FREE return shipping.

Learn more about Textbook Rentals

Free 14 day eBook available with this title.

Select the radio button next to "eBook" to see eBook access lengths and savings amounts.

Highlight, take notes, search, print, online/offline & mobile access.

whats an ebook What's in an ebook?

Select the radio button next to "eChapters" to see eChapter purchase options. Highlight, take notes, search, print, online/offline & mobile access. The table of contents & first chapter are free with your purchase of other eChapters. They will automatically be added to your "My Home" page after completion of your purchase.

Learn more about eBook and eChapter rentals
Product Details

Designing Brand Experience Creating Powerful Integrated Brand Solutions, 1st Edition

  • ISBN10: 1-4018-4887-7

    ISBN13: 978-1-4018-4887-3

  • AUTHORS: Robin Landa - ©2006

In today's competitive marketplace, establishing a creative and comprehensive branding program is crucial to achieving business success.

This dynamic new book from best-selling author Robin Landa is an all-inclusive guide to generating ideas and creating brand applications that resonate with an audience. A highly visual examination of each phase of the branding process includes comprehensive coverage of the key brand applications of graphic design and advertising. Readers gain valuable insight into the art of designing individual brand applications-brand identity, promotional design, identification graphics, web sites, advertising, and unconventional/guerilla formats, among others-while benefiting from the thoughtful commentary and full-color branding work of award-winning designers and creative directors worldwide.

Additional versions of this product's ISBNs

  • ISBN10: 1401848877

  • ISBN13: 9781401848873

??????

Purchase Options

Purchase Options

$102.95

Free Ebook iconFREE eBOOK while your book ships!

Free Ebook iconFREE SHIPPING on orders over $25!

from $20.49

Save up to $82.46!

  • $20.49

    Save $82.46!

Free Ebook iconFREE eBOOK while your book ships!

from $20.49

Save up to $82.46!

  • $20.49

    Save $82.46!

  • $27.99

    Save $74.96!

  • $25.49

    Save $77.46!

  • $28.49

    Save $74.46!

each $7.49

eChapter Options
  • FREE
  • FREE
Writing a Research Paper?

Find research paper topics with questia online research.

Get 1 month for $9.95!